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The One Man Shopping Mall

  • New modus operandi
  • Be value, don’t create it
  • There are no more good ideas in the world.

OMSM key principles

  • Personal sovereignty
  • Survival
  • Earn by living
  • Be you then stick a price tag on it.
    Ideas are inherent in the being. Therefore just be.

How

  • Just get a website
  • Put up your creations in all their diversity
  • Write about it
  • Depend on nothing and noone
  • Forget Google, social media, and do your own payment gateway.

Insights

  • You don’t have just one interest. So pursue them all and sell them all. Forget marketing.

Idea

  • The working hypothesis is that if you just be your authentic self and stick a price tag on it then you will make a living.

Points

  • Be different
  • Invert earning as focus with living as incidental — to living as focus with earning as incidental
  • Marketing is myth
  • People purchase due to emotional connections. That’s where the 1% sales:visits ratio comes from. It’s a fight for crumbs. So increase the sales factor, which is emotional connection. Forget the standard methods. All the formalities are fluff.
  • Marketing tactics like scarcity and psychological pricing is emotional blackmail and abusive
  • SEO is not a strategy. It’s just a directory and Google can switch it off any time.
  • All sales happen due to an emotional connection in the background, and all marketing activities are moot even if they are credited with outcomes. Correlation is not causation.
  • Most successful people were either born into fortunate circumstances or got lucky. The rest followed their own path. But none of them chased that 1%.

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